Social Media & Email Marketing Manager for Keren Toledano Abstract Art

Overview Keren Toledano Abstract Art is seeking an experienced Social Media & Email Marketing Manager to elevate our digital presence, with a focus on Instagram and a growing email list. This freelance role is for someone with experience in art, galleries, interior design, or luxury/lifestyle brands, a strong eye for visual storytelling, and a clean, minimalist aesthetic that complements bold, colorful work. You’ll work closely with the artist to define and execute strategy, and you must be skilled at turning raw studio/process content into polished Reels and other short‑form video. We are positioned as a mid-career studio with an eye towards gallery representation, serious collectors and professional growth within the art world. NOTE: This is an initial 3-month engagement with a check-in after the first month; if it's a strong, mutual fit, we'll continue. And if not, we can part ways after the first month. EXPECTATIONS 1. Audit current Instagram and email performance and provide clear recommendations. Refine the Instagram presence to better reflect the artist’s vision and target collector/interiors audience. Create and execute an ongoing content calendar (feed, Stories, Reels) including basic copy. Manage and grow the email list and send 1–2 campaigns per month, with occasional light Meta (Instagram. Facebook) ad campaigns Collaborate with the artist on concepts and raw content while leading editing, packaging, and publishing. REQUIREMENTS 4+ years managing social media for artists, galleries, interior designers, or luxury/lifestyle brands. Strong portfolio of Instagram accounts you have managed, including Reels and short-form video Comfort with basic email marketing tools (we use Squarespace) and list growth tactics Excellent visual taste, clean/minimalist aesthetic & strong written English; knowledge of contemporary art/design/interior landscapes SKILLS & TOOLS Instagram (feed, Stories, Reels), Canva, basic video editing (e.g. CapCut or similar), experience with a schedular (e.g. Buffer/Later), and comfort working within Squarespace email campaigns and forms. HOW TO APPLY A brief note on why this role and aesthetic appeal to you Links to 2-4 Instagram accounts you've managed (ideally art, design, interiors or luxury) and your role in each Your proposed monthly retainer range for this scope and how you'd approach the first 90 days