Meta Ads Specialist for E-Commerce Scaling

Job Overview We are seeking an experienced freelancer to help drive and scale our e-commerce brand through well-executed social media advertising campaigns. The primary goal is to improve our return on ad spend (ROAS) by optimizing campaigns on Meta platforms, focusing on both Facebook and Instagram. Key Responsibilities Strategize, implement, and optimize advertising campaigns on Facebook and Instagram to increase brand visibility and sales. Continuously analyze and refine campaigns to achieve high ROAS. Provide insight and suggestions based on past successful strategies with paid social campaigns. Develop a thorough reporting methodology to track and communicate campaign performance and effectiveness. Key Requirements Proven experience managing and optimizing Meta ad campaigns, particularly for e-commerce brands. Strong familiarity with paid social strategy and its impact on online sales. Ability to demonstrate past success in achieving significant improvements in campaign KPIs and ROAS. Application Process If you have a track record of success in enhancing paid social media performance, particularly on Facebook and Instagram, we’d love to discuss potential collaboration.