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Freelance Digital Marketing Lead for Fitness Creator in Miami
Build a fitness subscriber growth funnel from Instagram to paid subscriptions
Grow a fitness creator's subscriber base by building a comprehensive marketing funnel from Instagram content to SMS marketing and paid ads.
Why This Role?
Direct collaboration with a fitness creator and a growth path as subscriber revenue scales
Required Skills
Keywords
View Original Description from Contra
Original description from Contra
About the job Linda Gastaldello creates the content. We need the person who turns it into subscribers. We're hiring a Miami-based freelance digital marketing lead to work in-person alongside Linda, a fitness creator who runs a boutique studio in Miami, an on-demand streaming app ( on Vimeo OTT), and a bilingual English/Italian fitness community built around her LG Mindbody Sculpt method. The tech stack and content library already exist — Vimeo OTT, Mindbody with Attentive SMS, ClassPass, and an engaged 60k Instagram following. We need someone to connect these pieces into a functioning growth funnel, daily. What you'll own: Instagram content repurposing — taking Linda's footage and turning it into Reels, carousels, Stories, captions, and a consistent posting schedule SMS marketing via Attentive integrated with Mindbody — welcome flows, trial nudges, conversion campaigns Meta retargeting ads on a modest budget, optimized for free trial signups The full funnel: Instagram follower → SMS opt-in → free trial → paid subscriber Regular in-person collaboration with Linda at the Miami studio Who you are: 2–5 years digital marketing experience, ideally in fitness, wellness, or DTC. Comfortable in Meta Ads Manager and SMS platforms. You understand churn, LTV, and trial conversion — not just likes and followers. You can write copy that sounds like a real person. You're in Miami and available to meet/work in person regularly. Compensation: $2,500–$3,000/month, 3-month trial with clear KPIs and monthly check-ins. Growth path as subscriber revenue scales — this role gets bigger as the business grows. To apply: Look , and @lindagastaldello on Instagram before you reach out. If you're perfect for this, we want to hear from you!
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